It's not until that story is challenged in some way or it's delivered in a different way, or something else, there's an awareness brought to it, that we suddenly go, what does that actually mean?
It’s quite simple: it’s the stories we tell ourselves. So what are the stories we tell ourselves? What meaning do we make around them? And where does that meaning come from?
It's very much like, this is the story I tell myself, this is what meaning I've attached to it, but actually— Is that really what it means, or where have I arrived at?